GFTU Education in Action 2017 -2018

THE MEDIA – GETTING HEARD

Stand up for something better – become a co-owner of New Internationalist We’ve always stood with workers around the world – now we’re asking you to stand with us. In these times of ‘post-truth’ and mistrust, we need to build the kind of media that brings people together.

Communicating our case and our campaigns amidst the blizzard of social media, mainstream press and the thousands of competing voices there are can seem daunting and can yield meagre and temporary results. These two schools aim to increase our effectiveness and make sure that we get our messages out their and understand how to make the best of local regional and national media outlets. The first one day course is aimed at local Branch representatives, the second two day course at national campaigning and communications officers. Both courses will put the question of making our voices heard in the context of the changing face of the local and national media.

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New Internationalist Putting theworld to rights since1973 NI495September2016 newint.org

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EA30 Getting our Voice

EA31 Effective National Communications Strategies

Heard in the Media – Local and Regional

1 day

2 day

What is the most effective way for hard pressed workplace reps and Branch officers to get their concerns through to the wider public in their locality and region? Strategies, tips and solutions. This school aims to assist reps and officials in making a bigger union mark in the media more easily.

Making a lasting impression, sharing best practice, building the right relationships in the press, with whom, how, when, getting through the barricades and networks. A two day-school for EC members, communications officers and others dealing with union communications internally and externally.

Rebuild, renew, resist

UK£4.45 09

9770305952014

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